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Undergraduatebusiness administration

Bachelor of Business Administration (BBA)

Foundation in management, marketing, finance, and human resource management with real-world case studies.

Program Overview

The Bachelor of Business Administration (BBA) at Iqra National University is a 4-year full-time program (8 regular semesters) comprising 133 credit hours designed according to national accreditation guidelines. The program is based on three key elements: grounding in the core courses essential to business management; general education and supporting courses from a variety of fields to pillar critical and innovative thinking related to the dynamic business environment; and specialized courses in the fields of Finance, Marketing, Human Resource Management and Digital Marketing.

Program Highlights

  • Specializations: Digital Marketing, Finance, Marketing, Human Resource Management
  • Mandatory industry internship (8–10 weeks) in the 7th or 8th semester
  • Final-year business project or research-based thesis
  • Recognized by the Higher Education Commission (HEC), Pakistan
  • Compliant with the National Business Education Accreditation Council (NBEAC)
  • Strong industry linkages and entrepreneurship focus

Key Details

Duration

4 Years (8 Semesters)

Eligibility

HSSC, A-Levels or equivalent with minimum 50% marks; reserved seats as per university policy.

Credit Hours

133

Career Opportunities

Business Consultant
Marketing Executive
HR Specialist
Entrepreneur
Banking & FMCG Sector
Public Sector & Civil Services
NGOs & International Organizations
Further Education (MBA, MS, CSS, ACCA)
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